He is a professional with excellent academic training, with a vision of continuous innovation and entrepreneurship, making a difference in the areas he develops, with a solid formation in Web-based Marketing strategies. It has a comprehensive and multidisciplinary training with the ability to adapt and respond to various needs of the organization and / or execution of projects with the implementation of scientific knowledge and use of new technologies.

In the Marketing and Electronic Business program, professionals are developed with a set of knowledge, abilities, skills, attitudes and values ​​that allows them to be a leader in the marketing areas of a national or international company or starting their own business, with a global perspective of competitive environments, being able to meet the expectations of different stakeholders, creating new ways of doing business and modifying existing products with an ethical vision and adding value, relying on current technologies.

The graduate of the career of Marketing and Electronic Business, may work in the areas of Marketing and Business of national or multinational companies of different economic sectors and / or in the development of their professional project.