Market Analytics
Goal
Develop important skills and knowledge in the area of marketing analytics. Better understand customers and the market, through the analysis and execution of tools and platforms to obtain and/or filter valuable information for the company, and thus improve decision making.adComun
Subjects
- ADM302 - Quantitative Methods for Business
- LNI337 - Business Intelligence
- LNI337L - BI Software
- MER344 - Marketing Analytics I
- MER344L - Marketing Analytics Laboratory I
- MER347 - Marketing Analytics II
- MER347L - Marketing Analytics Laboratory II
Prerequisites
- CBM204 is a prerequisite for ADM302 - Quantitative Methods for Business.
- LNI337 and LNI337L- are prerequisites for MER344 - Marketing Analytics I and MER344L - Marketing Analytics Laboratory I
- MER344 and MER344 L - are a prerequisite for MER347 - Marketing Analytics II and MER347L - Marketing Analytics II Laboratory